Gaga et Bieber, des machines sociales

Currently, Lady Gaga has more than 19 million fans on her Facebook page. On Twitter, she boasts 6.6 million followers. Even on Ping, Apple’s slow-to-grow social network for music, the pop sensation has close to a half-million followers. Justin Bieber …

The good way to talk about you

From Seth Godin’s blog post on about pages.

1. Don’t use meaningless jargon.
2. Don’t use a stock photo of someone who isn’t you (if there is a stock photo of you, congratulations). The more photos of you and your team, the

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Slogans are warcries

The word “slogan” originally derives from sluagh-gairm or sluagh-ghairm (sluagh = “people”, “army” and gairm = “call”, “proclamation”), the Scottish Gaelic word for “gathering-cry” and in times of war for “battle-cry”. The Gaelic word was borrowed into English as slughorn, …

Blog blogué

Contrepied de Travail sur le blogue, présenté sur mon blog dans le cadre du cours COM-6032

Introduction

Dans cet essai, nous réagirons à un essai portant sur l’apparition des plateformes de publications électroniques. Nous les appelons habituellement « blogs », diminutif de …

Pros, amateurs, pareil au même

La Presse diffuse du contenu digne d’un statut Facebook et on peut obtenir une couverture politique de grande qualité sur un blog. Le professionnalisme ne se définit plus par les diplômes ou l’institution. Le fossé est rempli.

Bonne chance …

C’mon, admit it. Twitter is useless.

You don’t know why people tweet? This guy doesn’t know either. And i’m still not sure what’s the point.

The Case Against Twitter

In summation, like your beloved pet rock, Twitter is useful only in your imagination.

Despite this, I

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Edward Bernays

Sa vie et ceux qui l’ont influencé

Edward Bernays nait à Vienne en 1891. Sa famille déménage aux États-Unis l’année suivante et c’est là qu’il vit le reste de ses jours. Il gradue en 1912 de l’Université de Cornell en …

You want consumer service? Tweet!

Phones are so last decade, expressing your griefs in public gets more attention and that’s not a good thing for a company’s image. The ease of communication of social networks combined with something bad to say about a product/service is …

Clive Thompson on the New Literacy

“I think we’re in the midst of a literacy revolution the likes of which we haven’t seen since Greek civilization,” she says. For Lunsford, technology isn’t killing our ability to write. It’s reviving it—and pushing our literacy in bold new

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The Paranoid Center

How the panic over right-wing violence is being used to marginalize peaceful dissent by Jesse Walker on Reason.com

On June 10, 2009, an elderly man entered the United States Holocaust Memorial Museum, raised a rifle, and opened fire, killing a

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